Newsroom

Stop Saying Yes. Start Giving Counsel. Saying “yes” can open doors. But in client service, an automatic yes can prevent us from doing the job we were hired to do: provide strategic counsel. Hot Takes 9/24/26

Red Thread PR Earns a Place Among PRNEWS’ 2027 Agency Elite Top 120 Announcements 9/10/26

Throwback: Behind-the-Scenes of The Dawg House’s Epic Journey Hot Takes 8/15/26

Agility PR AI didn’t make thought leadership generic—it exposed that it already was Read the full article from Agility PR In The News 8/14/26

The Geography of Reputation: How AI Is Expanding Regional Brand Reach  Hot Takes 8/3/26

Seven Years, Zero Regrets: Why Our Team Stays to Grow Hot Takes 7/21/26

ICYMI: Affiliate Marketing and PR Need Each Other More Than Ever Editorial credibility and commerce content are converging—and AI makes that connection more important. Hot Takes 7/15/26

Red Thread Behind the Scenes Hot Takes 7/1/26

Good Headlines Are Earned. So Is a 20-Year Client Partnership. Hot Takes 6/24/26

We’re Bringing the Press Release Back from the Dead. But It’s Not Why You Think. Hot Takes 6/15/26

AI Is in Its Earned Media Era (and We’re Here for It!) Hot Takes 6/9/26

Red Thread PR Highlights the New Rules of Brand Visibility at Philadelphia Ad Club Event RTPR brings earned media insights to an industry conversation on AI search, credibility and share of answer. Announcements 6/9/26

“Dawg House” for NJM Insurance Wins Silver ADDY in Philly Metro Announcements 6/1/26

PR Daily Following Backlash and Controversy, Pride Adjusts to a New Normal Read the full article from PR Daily In The News 5/20/26

In Defense of Weird: Imperfections as the New Competitive Advantage Hot Takes 5/7/26

Red Thread PR Debuts Hannaford Supermarkets’ Second Annual Community Impact Report Announcements 5/5/26

Red Thread PR Named Agency of Record for Johnson Health Tech Trading, Inc. Announcements 4/1/26

Red Thread PR Brings Back Consumer PR Veteran Lauren Mayer as Senior Account Director Agency taps a 15-year lifestyle, wellness and outdoor communications leader to expand its consumer practice. Announcements 3/23/26

Ragan 30 of the Best AI Prompts for Better Communications Work Read the full article from Ragan In The News 12/31/25

Red Thread PR and Hannaford Supermarkets Win 2025 PRNews Platinum Award for CSR, ESG, or DEI Report Announcements 12/10/25

Red Thread PR Named Agency of Record for Healthy Paws Pet Insurance Agency leads media relations focused on brand leadership in the growing pet insurance category. Announcements 11/1/25

Red Thread PR Named PR Agency of Record for Fidium Collaboration supports Fidium’s brand evolution and mission to bridge the digital divide. Announcements 10/1/25

Red Thread PR Expands Leadership Team; Promotes Amanda Conte to Associate Vice President Conte expands her role in agency growth, strategic client partnerships and team operations. Announcements 6/1/25

Red Thread PR Named PR Agency of Record for Hannaford Supermarkets Agency will activate earned media channels and community engagement initiatives. Announcements 4/8/25

commPRO Why Most Executives Fail at Thought Leadership and How the Smart Ones Are Winning Read the full article from commPRO In The News 3/31/25

PRSay Fragmented Media Require New Media Relations Tactics, Measurements Read the full article from PRSay In The News 3/5/25

PRNEWS Names Red Thread PR as Platinum PR Awards Finalist Announcements 10/17/24

Adweek How Worldwide Partners Gives Indie Agencies an Edge and a Global Presence Read the full article from Adweek In The News 8/12/24

PRNEWS Should a Brand Enter a High-Traffic News Cycle? Read the full article from PRNEWS In The News 8/7/24

PRWeek Keeping It Real and Relatable in Media Relations Read the full article from PRWeek In The News 3/27/24

Tips for integrating an agency with an in-house team In The News 1/26/24